Guides
Practical articles on web design, Local SEO and GEO: how businesses get found on Google and in AI answers.
What a website for a medical practice or medical centre costs in 2026: price ranges, cost drivers such as booking and copywriting, ongoing costs and guide values for Austria and Switzerland.
How dental practices become visible in Google Maps and local results for searches like “dentist near me”: business profile, reviews, treatment pages and platforms in DE, AT and CH.
Healthcare Advertising Act, professional code, Medical Professions Act: what dental practices may show on their website and what belongs in the legal notice, an overview for DE, AT and CH.
What a firm website costs in 2026: price ranges by scope, ongoing costs, typical cost drivers and guide values for firms in Germany, Austria and Switzerland.
Which details belong in the legal notice of a tax firm and what tax advisors and fiduciaries may say online: an overview for Germany, Austria and Switzerland.
With these 12 Local SEO measures, trade businesses land in Google Maps and local search results: from the business profile and reviews to service pages.
GEO and SEO compared: what changes with ChatGPT, Perplexity and Google’s AI Overviews, what stays the same and which 6 measures are worthwhile for businesses.
