Website for physiotherapy practices: more of the right patients, less phone stress.
Websites for physiotherapy, occupational therapy and health practices with online appointment requests, dedicated pages for your therapies, information for statutory and private patients and a careers page for therapists. So patients from your area find you and your team gets relief on the phone.
Market and purchasing power
What a website can do for physiotherapy practices
Whether a website pays off depends on enquiries, conversion rate and value per patient. Below you can see the purchasing power in the four cities.
| City | Purchasing power per capita | Index (DE = 100) | City page |
|---|---|---|---|
| Berlin | €30,178 | 96.7 | Web Design Berlin → |
| Munich | €40,800 | 130.8 | Web Design Munich → |
| Hamburg | €33,019 | 105.9 | Web Design Hamburg → |
| Frankfurt am Main | €33,787 | 108.3 | Web Design Frankfurt am Main → |
Source: NIQ, Purchasing Power Germany 2026 (press release of 14 Jan 2026). Germany overall: €31,193 per capita. Purchasing power shows how much money a region has available for consumption. It is not proof that your specific service is in demand in that city.
Web design in your city
For physio & health practices
Patients look for appointments online. Your website has to answer questions before the phone rings.
What's included
Online appointment request
Dedicated page per therapy
Information for statutory and private patients
Local SEO for your area
Home visits and catchment area
Click-to-call & directions
Careers page for therapists
Factual wording with healthcare advertising law in mind
Built for appointment requests
For the mobile animal naturopathy practice Staufen THP we clearly structured osteopathy, physiotherapy and other therapies and placed “Request appointment” in the header, intro and closing of every page, with direct calling on mobile. The same principle works for practices treating people. More in the Staufen THP case study.
What a practice website needs today.
01
Online appointment request
Preferred time, therapy and whether a prescription is available: requests arrive structured instead of blocking the phone.
02
Therapies explained clearly
Physiotherapy, manual therapy, lymphatic drainage, sports physiotherapy: dedicated pages are found specifically on Google.
03
Statutory, private, self-pay
Clear information on prescriptions, co-payments and self-pay offers answers the most common phone questions in advance.
04
Local SEO & Google Maps
Optimized Google Business Profile with opening hours, accessibility and directions for searches like “physiotherapy near me”. We show how this works in detail on our SEO & Local SEO page. You'll find concrete measures in our guide Local SEO for physiotherapy practices.
05
Recruiting
Careers page for physiotherapists and occupational therapists with team photos, training opportunities and working hours. Often the most important section of the website.
06
Credible wording
Advertising for health services is subject to the Healthcare Advertising Act. We describe your services factually, without promises of cure. Professional approval lies with you.
Practice websites for Germany, Austria and Switzerland.
01
Germany
Patients usually come with a doctor's prescription. We explain process, co-payment and self-pay offers clearly and word services factually within the Healthcare Advertising Act. People often search by therapy and city, e.g. “manual therapy Leipzig”.
02
Austria
In Austria, physiotherapy is one of the higher medical-technical services. For patients it is crucial whether you have a health insurance contract or work as a private therapist (Wahltherapeut). We show this clearly and explain how reimbursement by the health insurer works.
03
Switzerland
In Switzerland, basic insurance covers physiotherapy on medical prescription, usually for up to nine sessions per prescription. We explain this briefly, point out supplementary insurance for preventive offers and show memberships such as physioswiss.
04
Data protection & domain
Health data is specially protected in all three countries. In Germany and Austria the GDPR applies, in Switzerland the revised Data Protection Act (revFADP). We align forms, appointment requests and hosting accordingly. If you wish, the website runs on your .de, .at or .ch domain.
05
Local directories
In addition to the Google Business Profile, consistent entries in each country's directories count: Gelbe Seiten and Das Örtliche in Germany, Herold in Austria, local.ch and search.ch in Switzerland. Name, address and phone number must be identical everywhere.
06
Prices in euros and CHF
Our fixed prices apply in all three countries. We invoice in euros; as a guide for Switzerland: Starter from €1,490 (approx. CHF 1,400), Business from €2,990 (approx. CHF 2,800), Growth from €5,990 (approx. CHF 5,600). Converted at the daily exchange rate.
What physiotherapy practices need from their website.
Many physiotherapy practices have full appointment books and a phone that never stops ringing. The website should therefore not simply bring more patients, but the right ones – and take routine questions off the team.
Steer enquiries instead of just collecting them
With dedicated pages for therapies, self-pay offers and prevention courses you direct enquiries to where you still have capacity or want to grow. A structured appointment request replaces many callbacks.
Explain statutory, private and self-pay
The most common phone questions are about prescriptions, co-payments and costs for private and self-paying patients. Clear answers on the website save your reception time every day.
Therapists are the scarcest resource
In many regions, physiotherapist positions remain vacant for a long time. A careers page with team photos, training opportunities and working time models is the most important part of the website for many practices.
Factual and privacy-conscious
Advertising for health services is subject to the Healthcare Advertising Act, and health data is particularly sensitive. We word copy without promises of cure and only ask in the form for what is needed to schedule appointments. Similar rules apply to doctors and dentists; more on our pages Websites for medical practices and Websites for dentists.
How your website is built.
1. Initial call & analysis
We clarify therapies, target groups and goals and check how your practice is currently found on Google.
2. Structure & content
We plan therapy, information and careers pages and develop the appointment request to fit your workflows.
3. Design & development
We design and develop the website mobile-optimized in WordPress, including Local SEO and schema markup.
4. Launch & support
After your approval the website goes live. If you wish, we take care of updates, backups and hosting.
Typical practice website vs. a website that brings relief
Typical | With WPressProfis
Mobile
Barely usable on a phone
✓ Mobile first, loads fast
Appointments
“Please give us a call”
✓ Online appointment request around the clock
Services
Therapies as a keyword list
✓ Dedicated page per therapy
Trust
Stock photos
✓ Real team and real practice rooms
Information
Questions only answered by phone
✓ FAQ on prescriptions and costs
Skilled workers
No careers page
✓ Recruiting page for therapists
Price
Fixed price instead of timesheets.
Analysis
Structure
Design
Appointments
Launch
Website for physio practices
from €1,490
one-time, incl. VAT
Up to 5 pages, mobile first
included
Basic on-page SEO
included
Contact form & click-to-call
included
Maintenance & Hosting
from €30/month
For therapy pages, appointment request, careers page and Local SEO we recommend the Business package from €2,990. You receive the exact fixed price after the initial call.
Frequently asked questions
How much does a website for a physiotherapy practice cost?
A Starter website with up to 5 pages starts at €1,490 incl. VAT. For therapy pages, appointment request, careers page and Local SEO we recommend the Business package from €2,990. You always receive a fixed price. You can find all packages on our pricing page.
How long does it take to build?
That depends on the scope. A smaller website is usually live within a few weeks once content and photos are available. We set the exact schedule in the initial call.
Can you integrate our appointment software?
If your practice software offers online booking, we integrate it. Otherwise we implement a structured appointment request that your team receives by email.
What needs to be considered regarding data protection?
Health data is particularly sensitive. We only ask in the form for what is needed to schedule appointments and include clear privacy notices. Legal review lies with you or your advisor.
Can I edit the website myself later?
Yes. Your website runs on WordPress. You can change opening hours, team and job ads yourself, or leave it to us as part of maintenance from €30 per month.
Do you also work for practices in Austria and Switzerland?
Yes. We support practices across the DACH region remotely via video call, email and WhatsApp. We adapt the copy to each country's terminology and rules, e.g. insurance contracts and Wahltherapeut in Austria or basic insurance in Switzerland.
Are prices also available in Swiss francs?
We invoice in euros. As a guide, the Starter package from €1,490 currently corresponds to approx. CHF 1,400, the Business package from €2,990 to approx. CHF 2,800. You'll see the exact amount in your fixed-price quote.
What should patients in Austria and Switzerland find on the website?
In Austria, above all whether you bill the health insurer or work as a private therapist and how reimbursement works. In Switzerland, that a doctor's prescription is required, what basic insurance covers and which offers are self-paid.
Request a project: your practice website.
Tell us briefly about your practice, your therapies and what should relieve your team. You'll receive an initial assessment with fixed-price guidance within one business day.
More of the right patients and fewer calls?
Tell us which therapies you want to expand and where your patients come from. You'll get an honest assessment and a fixed-price quote.
✓ Free & no obligation
✓ Reply within 24 h
✓ Personal point of contact
