# SEO & Local SEO for Businesses > SEO from the start: keyword strategy, technical SEO, schema markup and Google Business Profile for more enquiries from your region. Start your SEO check now. Quelle: https://wpressprofis.de/en/seo/ --- [Home](/) / [Services](/en/services/) / SEO & Local SEO # SEO is not an extra. SEO belongs in web design. Many websites are built first and optimized for search engines afterwards. We work the other way round: SEO is part of the website architecture from the start. [Free SEO check](/en/website-check/) [Initial consultation](/en/contact/) ![Inhaberin vor ihrem Geschäft](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-hero.webp) Google Maps · “carpenter near me” 1 · Tischlerei Brandt ★ 4.9 (128) · open Call 2 · Competitor A ★ 4.2 (31) SEO web design ## Ten building blocks included from the start. ![Google Search Console mit steigenden Klickzahlen](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-dashboard.webp) 01 ### Keyword research Which terms your customers really search for. 02 ### SEO structure A site architecture that organizes topics clearly. 03 ### Internal linking Channel relevance through the website deliberately. 04 ### Schema markup Organization, LocalBusiness, Service, FAQ. 05 ### Technical SEO Indexing, canonicals, sitemaps, clean URLs. 06 ### Meta titles Click-worthy titles for every page. 07 ### Meta descriptions Descriptions that invite the click. 08 ### Core Web Vitals Fast load times as a ranking factor. 09 ### Local SEO Google Business Profile, location pages, reviews. 10 ### Structured data Content that search engines understand unambiguously. Local SEO ## First choice in your region. 83% of consumers read reviews of local businesses on Google (BrightLocal, 2025). We make sure you get found there – and make a strong impression. ![Google-Unternehmensprofil in der Suche](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-l1.webp) ### Google Business Profile Complete, well maintained and linked to your website. ![Altstadt mit Marktplatz](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-l2.webp) ### Location pages A dedicated page for every city you serve. ![Kundin im Gespräch](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-l3.webp) ### Reviews A simple process for collecting more reviews. ![Unternehmer und Inhaberin besprechen Unterlagen vor dem Laden](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-l4.webp) ### Local content References and projects with a regional connection. ![Cover der Local-SEO-Checkliste](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-seo-checklist.webp) Free download · PDF ### Local SEO checklist: 20 points for more enquiries from your region ✓ Fully optimize your Google profile ✓ Build location pages the right way ✓ More reviews – without the effort No spam. Unsubscribe at any time. ## How we implement SEO for businesses. 01 ### SEO audit Technology, content, linking and competition: we show where your website stands today and which levers have the biggest impact. 02 ### Keyword strategy Search terms with real enquiry potential, sorted by service, region and purchase intent – not by search volume alone. 03 ### Site architecture One strong page per topic instead of many weak ones. Internal linking leads visitors and Google to your most important pages. We show what such a structure looks like for [heating & plumbing businesses](/en/website-heating-plumbing/) , [dentists](/en/website-dentists/) and [real estate agents](/en/website-real-estate-agents/) , for example. 04 ### Technical SEO Load time, Core Web Vitals, indexing, canonicals, sitemaps and structured data are set up properly. 05 ### Local SEO Google Business Profile, consistent company data, regional service pages and reviews for more visibility in your region. The case studies [ELAN AG](/en/case-study-elan-ag/) and [Gashi Montagen](/en/case-study-gashi-montagen/) show how this works in practice. 06 ### Measure & optimize Search Console and Analytics show which pages bring in enquiries. Based on that, we keep optimizing. ## Frequently asked questions ### How long does it take for SEO to work? First improvements are often visible after a few weeks. Stable rankings in competitive fields usually take several months. Competition, starting point and content quality are decisive. ### What is the difference between SEO and Local SEO? SEO improves your visibility on Google in general. Local SEO focuses on searches with a location reference such as “near me” or a city name, on Google Maps and your Business Profile. Practical tips for local businesses can be found in our guide [Local SEO for trades](/en/local-seo-trades/) . ### Do I need GEO in addition to SEO? SEO ensures visibility on Google, GEO ensures that ChatGPT, Gemini or Perplexity know and recommend your business. The fundamentals overlap strongly: clear content, clean structure and structured data. More in our guide [GEO vs. SEO](/en/geo-vs-seo-guide/) . ### Can you guarantee position 1 on Google? No – nobody serious can. We guarantee clean implementation, transparent reports and measures focused on measurable enquiries. ### How much does SEO cost? SEO fundamentals are included in every website package. The effort for ongoing optimization depends on competition and goals. Our free website check is a good starting point. You can find all packages on our [pricing page](/en/pricing/) . ## Where do you stand on Google? We check your rankings, your Google profile and the technical foundation of your website – free of charge and with concrete recommendations. [Get your website analyzed](/en/website-check/) [Initial consultation](/en/contact/) ✓ Free & no obligation ✓ Reply within 24 h ✓ Personal point of contact ![Beraterin von WPressProfis im Kundengespräch](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-ab-cta.webp)