# Case Study Gashi Montagen: Redesign for Enquiries, Local SEO & GEO > How we aligned the website of Gashi Montagen (drywall & building construction, Osnabrück and Münster) with enquiries: lead forms, mobile contact bar, Local SEO and GEO. Quelle: https://wpressprofis.de/en/case-study-gashi-montagen/ --- [Home](/) / [Case Studies](/en/case-studies/) / Gashi Montagen Case study · Drywall & building construction Osnabrück · Münsterland # Gashi Montagen: redesign for more enquiries with Local SEO & GEO ![Gashi Montagen Website Startseite: Trockenbau & Hochbau in Osnabrück und Münster](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-gashi-montagen-desktop.webp) 2 Lead forms: quick enquiry & quote in 4 steps 3 Mobile contact options: call, WhatsApp, quote GEO optimized for ChatGPT, Gemini & Co. 10 Towns in the service area around Osnabrück & Münster CLIENT Gashi Montagen INDUSTRY Drywall & building construction SERVICES Redesign · Lead generation · Local SEO · GEO TECHNOLOGY Mobile-first · Schema.org ## The starting point Gashi Montagen from Lienen has been carrying out drywall work for over 15 years and building construction since 2016, among other things as a long-standing partner on construction work at more than 90 LIDL stores. The previous website showed services and references but was not designed for enquiries: few clear calls to action, no structured project enquiry and hardly any regional content for Osnabrück and the Münsterland. ## Our approach We completely redesigned the website and consistently aligned it with enquiries: a quick enquiry directly below the intro, a four-step quote form with project type, size and start date, upload for photos and plans, and a fixed bar with call, WhatsApp and quote on mobile. Dedicated pages for drywall and building construction, a service area with ten towns, references with real figures, FAQs and structured data (GeneralContractor, FAQPage) take care of local Google rankings and AI search. Our approach for the industry: [Websites for construction companies](/en/website-construction/) . ![Mobile Ansicht der Gashi Montagen Website mit Anruf-, WhatsApp- und Angebots-Leiste](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-gashi-montagen-mobil-phone.webp) ![Schnelle Projektanfrage auf der Gashi Montagen Website](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-gashi-montagen-projektanfrage.webp) ![Mehrstufiges Angebotsformular: Projekt kostenlos anfragen](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-gashi-montagen-angebotsformular.webp) ## Before and after: what specifically changed. LEAD GENERATION ### Structured enquiries instead of chance Before: hardly any clear calls to action and no project enquiry. Now: quick enquiry directly below the intro plus a 4-step quote form with plan upload. MOBILE ### Contact with one tap Before: phone number somewhere on the page. Now: fixed bar with call, WhatsApp and quote on every smartphone. LOCAL SEO ### Service area clearly named Before: only “area around Osnabrück”. Now: Osnabrück, Münster, Rheine, Ibbenbüren and other towns with a dedicated service area section. GEO ### Understandable for AI assistants Before: no structured data. Now: company data as GeneralContractor, FAQ as FAQPage and clear answers that ChatGPT and Gemini can quote. TRUST ### Figures instead of empty phrases Before: references hidden. Now: over 15 years of experience, more than 90 LIDL stores served and partner logos prominently on the home page. TARGET GROUPS ### Everyone feels addressed Before: one message for everyone. Now: dedicated notes for companies, developers, architects, real estate companies and private clients. [← All case studies](/en/case-studies/) [Next project: Staufen THP →](/en/case-study-staufen-thp/) ## What other construction and trade businesses can take away. 01 ### Enquiry immediately visible The quick enquiry sits directly below the intro. Anyone who already knows what they need doesn't have to scroll or look for a contact page first. 02 ### Step-by-step form Project type, private or commercial, size and start date: a multi-step form feels shorter and delivers the information needed for a quote right away. 03 ### Contact bar on mobile Call, WhatsApp and quote are always one tap away on the smartphone. That's exactly where most enquiries in the trades originate. 04 ### Name the service area concretely Osnabrück, Münster, Rheine, Ibbenbüren and other towns are explicitly named on the page. That helps Google and AI assistants place the business regionally. 05 ### Trust with real figures Over 15 years of experience and more than 90 LIDL stores served say more than general promises and strengthen every enquiry from commercial clients. 06 ### Maintain structured data Company data, opening hours and FAQs as Schema.org markup make the website unambiguously readable for search engines and AI answers. ## Frequently asked questions ### Why two forms on one page? The quick enquiry is for visitors who want to write directly. The four-step quote form asks for project type, size and start date. That way enquiries arrive with all the information needed for a quote. ### How does the website help with local Google rankings? Dedicated service pages, a clearly named service area, consistent company data and structured data show Google where and for what the business is relevant. Together with a well-maintained business profile, this is the basis for good positions in local search. We show how this works in detail on our [SEO & Local SEO](/en/seo/) page. ### What does GEO mean for a construction or trade business? GEO (Generative Engine Optimization) ensures that AI assistants such as ChatGPT or Gemini can understand and recommend the business. This requires clear answers, facts such as service area and services, and cleanly structured content. More on our [GEO / AI Search](/en/geo/) page. ## Planning a similar project? Tell us briefly about your business and your goals. In a free initial call we'll show you what is possible for you and what it costs. ![Pascal Weidenbach, Ansprechpartner bei WPressProfis](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-kt-person.webp) Your contact Pascal Weidenbach New projects & initial consultation ✓ Free and without obligation ✓ Personal point of contact ✓ Quick analysis of your current website Prefer direct contact? [Start WhatsApp chat](https://wa.me/447537144273) [kontakt@wpressprofis.de](mailto:kontakt@wpressprofis.de) WhatsApp: +44 7537 144273 ## Results like these for your business? We check for free where your biggest potential lies – on Google, in AI search and on your website. [Free initial consultation](/en/contact/) [Start website check](/en/website-check/) ✓ Free & no obligation ✓ Reply within 24 h ✓ Personal point of contact ![Beraterin von WPressProfis im Kundengespräch](https://wpressprofis.de/wp-content/uploads/2026/10/wpp-ab-cta.webp)